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Doylestown Disposable Bag Ban Campaign

Doylestown Borough passed an ordinance to eliminate the use of single-use plastic bags, joining a growing number of municipalities across the US that have taken action to reduce the impact of single-use waste.

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The Borough of Doylestown turned to a community oriented firm when it came time for an important creative campaign to communicate the new single-euse plastic ban.

We're passionate about supporting local community initiatives and projects. The Borough of Doylestown has entrusted our team with many projects since we opened our doors, so when the need arose for creative campaign to promote a new ordinance banning single-use plastic bags, Mind Your Design was a natural fit. Over the course of exploring the project, we proposed lightening the topic with the incorporation of a custom character, lovingly referred to as "Globy". The end result was a vibrant and lighthearted set of print and digital collateral that helped to provide important information to the public and business owners.